In recent times, selling digital planners is a rage. If you use a to-do list or a tracker on your Ipad or mobile. Then, you are familiar with using a digital planner.
In a typical scenario, planners are the physical ones. The ones that you get as prints at stationary business stores.
Though you can print the digital ones and use them on a digital platform as well.
But you might wonder about —–>
Is Selling Digital Planners Profitable?
Of course, it makes a prudent business decision to start selling digital planners.
If you work out the maths, you can understand the reason. The time and effort to create a planner is for once. After creating them once, you can start selling digital planners.
Let us assume that it took 100$ and 2 hours to create one.
The expense goes into using design software or hiring a designer.
The time includes creation either yourself or by an outsourced artist. For obvious reasons, the time and amount spent will differ as per the design skills.
Even if it is expensive to make one, you can make up for the cost by increasing your sales volume.
Moreover, there is no need to keep an inventory, nor there are any packaging and shipping costs. Thus, there is no limit to selling as many digital planners as you may want.
Hence, it is a profitable business to sell digital planners. The more you sell, the more profits you make.
Now you might wonder —–>
What Are The Best-Selling Digital Planners?
There are several sellers selling Digital planners on their websites. It is difficult to track their sales.
But, looking at an Etsy search can throw some data. The “Digital planners” phrase will show the results of daily/monthly/weekly planners.
They could track and plan a lot of activities like:
- Finances
- Expenses
- Fitness
- Meals
- Birthdays
- Passwords
- Reading Lists
- Cleaning Schedules
- Movies
- Daily Medicines
- Water Intake
- ADHD Planner
- Manifestation Planner
These are a few of the best-selling digital planners. The list could include a lot more depending on the niche that you cater to.
You will get more ideas by listening to your audience. Any problem/challenge that they may have can initiate an idea for a new digital planner.
Best Places For Selling Digital Planners
The best place for selling digital planners would be a self-hosted website. Shopify or Gumroad could be a facilitator for the same.
But if you are a newbie. Then, you can try selling on Etsy or Amazon. Both are mammoth marketplaces that are good for testing. There are several alternatives to Etsy as well. But to make them work for you, you need solid marketing skills.
Etsy and Amazon have a big chunk of customers waiting to buy products. Hence, they are the top choices for anyone new to selling digital planners.
All options have their pros and cons. But if you want to keep your starting out expenses low. Then, Shopify is not your best bet. It works great when you have a steady stream of sales. Otherwise, you can start with minimal Etsy/Gumroad/Amazon costs.
This post may contain affiliate links. That means if you purchase any of the products mentioned in this article through routing via the links in this post. Then, I may end up receiving a certain monetary percentage from the sale. Though the one who purchases through the link does not end up paying anything extra apart from the mentioned MRP on the product. Full disclosures on the Affiliate Page.
How To Create A Planner To Sell
If you have never created a planner before, then, the thought of making one might frighten you. But do not let this intimidate you.
There are many design software like Adobe InDesign and Affinity Publisher to do the work.
They both have a learning curve and thus require some time. There are online courses on Udemy to get started.
Also, you can start right away with design software like Canva. It is easy and suitable for someone without design knowledge. Canva also has premade templates to create planners. So, you do not need to start from complete scratch.
If you want to learn how to go about creating digital planners. Then, I can direct you to one of the best resources.
Consider this course a one-stop to all design tasks. It is a system to create and launch digital products with confidence.
Best Tips For Selling Digital Planners
1. Marketplaces like Etsy, Amazon, and Gumroad are great to begin with. But they are third-party apps, hence, lack complete ownership. Therefore, try to get the email addresses of customers with intelligent lead magnets. That way you will always have direct contact with your customers.
2. Keep a focus on solving problems in your niche. If problem-solving remains your north star, then, you will do well. Else, pretty and non-functional planners will have a limited shelf life.
3. Try to bundle a lot of planners together. That way you can pass on discounts as well. This is a beautiful upsell technique for selling digital planners. The customers get to receive a lot of value and you get to make more money per average order.
4. Test the markets with free digital planners. That way you will get to know whether your audience likes to purchase your products. Do not think freebies will spoil your business. Rather, free downloads will help you create more products. The free planner could be a thinned-down version of an elaborate digital planner.
5. Do not shy away from running ads to sell digital planners. If you have a substantial email list. Then, you can use it as a base to find more customers for your products. Even if you give away a lot of free planners. The list of customers who use the freebies can also bring in new customers.
Conclusion
Planners are great to organize busy schedules. They exist in paper formats as well as in digital ones.
As the name suggests, digital ones find use in computers, mobiles, and apps.
GoodNotes is the most popular notes taking software used in Apple products. GoodNotes is synonymous with digital planners. Thus, designing and selling digital planners that are GoodNotes compatible is the key.
You can create digital planners with design software. They do take time to grasp. But you understand them best with practice.
Else, Canva is one of the best apps to create digital planners in any form.
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